Not if you do it right—and LPagery helps you do exactly that. By letting you create highly customized and genuinely valuable pages, LPagery ensures your bulk-created content remains unique, relevant, and compliant with Google’s guidelines. For example, see how AnyVan recovered from a Google update by creating 1,500+ hyper-local pages with LPagery, generating over 1.4 million extra impressions in just 90 days.
LPagery CASE STUDY
How AnyVan Generated 1.4M+ Extra Impressions After a Google Update Hit Them—Using This WordPress Plugin Built for Agencies
A UK-based logistics brand built 1,500+ SEO landing pages programmatically with LPagery—and generated over 1.4 million extra impressions in 90 days without writing a single page manually.
Learn how to do the same for your clients!
THE COMPANY
About AnyVan
- Online marketplace specialized in delivery, removals and transport services.
- 5.5 Million job requests facilitated
- More than 3 million customers served
- 201-500 Employees
Visit their website at: https://www.anyvan.com/
THE CHALLENGES
The Challenges AnyVan Faced
After Googles local search algo update hit and a subsequent drop in rankings for local search terms, we needed to find a way to “Go Local”. We do the most removals in the UK, but as a result, we do not appear local in Googles eyes.
We needed to scale thousands of pages across locations and services, whilst maintaining uniqueness and a local feel, with limited dev support.
Leon Yarnie
Head of SEO, AnyVan
Dropped Google Rankings
After Google’s local algorithm update, their visibility for non-London local searches tanked.
They were dominating the UK in volume, but Google didn’t see them as local.
Time Drain & Resource Limitations
They needed to scale fast—but didn’t have the internal developer resources to do it.
Lack of Local Relevance at Scale
AnyVan’s brand was national—but Google penalized them for not having localized, unique content across services + locations.
Increased Reliance on Paid Marketing
Because organic traffic dropped, they had to spend more on paid channels to maintain visibility and lead flow.
THE SOLUTION
What They Did To Solve This
We used LPagery to automatically generate thousands of hyper-local pages like ‘Removals London’ and ‘Man and Van Manchester’—all directly from a Google Sheet and without touching a line of code. No devs involved, just fast, scalable SEO for every city we serve.
Leon Yarnie
Head of SEO, AnyVan
Step 1
AnyVan created a page with placeholders for locations and services
They created a template page in WordPress with dynamic placeholders like {service} and {city}. They also used a dynamic map in the background by using the {city} placeholder in the maps widget.
Step 2
Filled a spreadsheet with data for all locations and services they offer
Listed all services and cities that they offer their service in. This included data like: London, Removal or Manchester, Man and Van.
Step 3
Used LPagery to generate hundreds of pages instantly
After using LPagery to combine the template page and spreadsheet the started to rank
THE RESULTS
What Happened After AnyVan Used LPagery
It’s still early, but we generated 1.4 million more impressions last quarter from local programmatic pages. We’re planning to scale to 5,000+ pages across 6 categories.
Leon Yarnie
Head of SEO, AnyVan
Impressions from LPagery pages in 90 days
+
0
Pages generated
0
+
Pages created/month (10-15 before)
10
+
Hours of development needed
30
Want the Same Results for Your Clients? Start Using LPagery Pro Today!
Join 2,000+ local businesses & agencies like AnyVan that are already using LPagery to boost their local SEO rankings and attract more customers without hight costs.
2,000+ WordPress experts, local businesses and agencies like you already use LPagery every day to boost their SEO!
LPAGERY IN ACTION
See How LPagery Works in < 1 Minute
Compatibility
Works With Your Favorite Page Builder
USE CASES
Want to Deliver This to Your Clients? Here’s How:
If you’re an SEO agency working with: Local service businesses, Franchise chains, Multi-location companies, Marketplace platforms:
You can use LPagery to build location-specific SEO pages at scale and deliver faster rankings, more leads, and higher client retention.
Create a Template Page
Simply create a template page for your client containing placeholders for variables like “city”, “service” and “state”. You can also add custom images for each page, assign parent pages and much more!
Enter Details for Each Created Page
Enter all the locations, areas or cities your client needs to rank in and combine them with the services and create unique local pages in minutes.
Create Pages Directly in WordPress
Simply use the plugin directly inside of WordPress to combine the template page and the source file to bulk create all the pages your client needs!
Try LPagery Pro in Action
- Instant Access – No account needed
- Interactive – Follow the steps and explore for yourself
- See Real Pages – Explore the results immediately
- Step-by-Step Guided Tour – Learn as you go
- Try the Demo Now
- Click below to enter the demo site instantly.
- Follow the interactive tour and generate pages in seconds.
- Discover how LPagery can boost your local rankings effortlessly.
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THE VERDICT
Is LPagery Pro Worth It for AnyVan?
"Do not hesitate if your goal is to 100x your productivity and performance! LPagery has helped our business scale at the ambitious rates we set out. We have some lofty goals and this tool has become an integral part of our suite of tools, helping us achieve them."
Leon Yarnie – Head of SEO, AnyVan
AGENCY FOCUSED
Built for Agencies Who Want to Scale Without More Staff
LPagery is trusted by agencies who:
- Handle multi-location SEO
- Manage multiple clients
- Want fast execution without bloat
- Need dynamic SEO pages at scale
More Agency Reviews
Most valuable plugin on my 50+ websites 🙂
Martijn Meeuwis – Owner at Jouw Persoonlijke Groei
Incredible Plugin, But Even Better Support!
Chris Langille – Founder at Advisor Evolved
Try LPagery Pro 7 Days for Free!
Looking for a single or three site license? Visit our pricing page to see all of our plans.
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FAQ
Frequently Asked Questions
Does LPagery write original content for my pages?
No, LPagery itself does not generate content. Instead, it helps you quickly create multiple pages by combining your template content with data from spreadsheets (e.g., city names, services).
Will all my generated pages look similar, or can they be truly unique?
With LPagery, your pages can be as unique as you’d like! You can add unlimited placeholders for text, headings, images, and even entire content blocks. This powerful flexibility lets you create completely customized pages tailored precisely for each keyword, location, or service—something automatic content generators simply can’t match.
Does it work with my page builder?
Yes! LPagery is compatible with all major WordPress page builders including Elementor, Divi, Bricks, Breakdance, WPBakery, SeedProd and all other page builders and themes.
Do I need technical skills or coding knowledge to use LPagery?
Not at all! LPagery was built for simplicity. If you’re comfortable creating basic WordPress pages and managing spreadsheets (CSV or Google Sheets), you’ll find LPagery intuitive and easy.
Is there a way to try LPagery before purchasing?
Definitely! Check out our interactive demo instantly, no login or sign-up required. You can immediately experience how LPagery simplifies the bulk creation of SEO-optimized pages.
Can I edit or delete pages after LPagery has generated them?
Yes! LPagery gives you complete flexibility to edit, update, or delete any page individually or in bulk at any time. This ensures you always maintain full control of your site content.
Won’t I get penalized by Google for creating bulk pages?
What happens if I cancel?
All your created pages will remain on your website, even if you decide to cancel LPagery Pro!